|COMPETITIVE MARKET & TECHNOLOGY INTELLIGENCE|

Demand for Competitive Technology Intelligence is increasing among large companies, SMEs, Research Centres, Investors, and also institutions that need to understand and monitor markets, competitors, technologies and IP scenarios in order to improve their decision processes and get early warning on both threats and opportunities.

Competitive intelligence is defined as the collection, analysis, and application of publicly available information on markets, technology and IP that could affect a company’s business and improve the quality of strategic and operational decisions by adding the perspective of external conditions and events.

ICM Advisors draws on its unique combination of technology know-how, expertise in market, industry analysis, technical and IP intelligence, to create services customized to clients’ needs.

Competitive Intelligence services are supported by a proprietary Advanced Competitive Intelligence System based on the state-of-the-art applications, innovative delivery technologies and global infobases organized by industry, players, technologies and IP. The system can be integrated with internal client intelligence processes, infobases and systems.

|ICM APPROACH|

The primary and end goal of competitive intelligence is to get early warning about risks and opportunities and to take action on relevant updated information, knowledge, insights and foresights.

Integrated information and insights

• Market, Competitors, Technology & IP

Focused

• About the external competitive environment and business/technology opportunities
• Current and timely
• Accurate and defensible

Analytical

• Tracked, processed, interpreted & validated

Actionable – “So What?”

Continuously updated and shareable between functions

Embedded in the key decision processes

Protected

• Confidentiality is key (no trade secret infringements)
• Code of Conduct

|BUSINESS NEEDS DRIVE ADVANCED COMPETITIVE INTELLIGENCE|